Mixi

THE United States and Japan in the Technical Mixture

The electronics sparkling posts to Tokyo the neighborhood of Akihabara furnishes the technology sectors the most extremely evolved canvas of bottom to one of the world. The massive logo of Sony, Fujitsu, and a legion of other Japanese technical businesses is posted with a lot of colors through the streets of city. This is the pictures that a lot of Americans got used to while imagining Japan of the exterior one. They think about the world of not at all that the Japanese are famous for, innovating constantly in the arenas practice and not very conventional.

Today, as the global economy intertwines more, the United States and the sectors of Japanese technology became curious symbiotiques. We see often that the new technologies striking the first Japanese market, and if succeeded, doing his manner to the American consumers. American of software and equipment often finds also his manner in the expositions of window of Akihabara after a domestic successful beginning.

Although this bilateral technical chain redsout often in the favor of the two markets, it proves sometimes difficult for every technology of the country to penetrate the barriers more complex, more cultural and more economical. I would like to seize an occasion to examine several recent examples of upset successful and fruitless pollinations between the Japanese and the industries of American technologies. If I leave does not import what, not to bother itself to twitter in with your own commentaries!

Prius: The Toyota Prius furnishes an unbelievable history of a product that will finish by maybe to succeed better in a foreign market than it did in his country of creator. Especially in California and the technical home of Silicon Valley, the Prius became a symbol of life eco-conscient, cutting the technology of edge and the young thought. Just to take a unity to the campus of View of Mountain of the Google, where the dozens of cars of Prius are connected to the places of "loads" designated. Same Sergey Wisp, one of the founders of the giant of research, drives a Prius. This is an example of a technology doing the foreign transition with the fluidity and effectiveness.

iPhone: The iPhone is an essential example of a product of genius that sold as the buns in the United States and Europe, but did not crack the Japanese market. A lot of attributes the sales of poor iPhone to the selection of the Japanese consumer in the choice of movable telephone. Japan pushes often the movable borders with the video of not at all and the characteristics of voice that the iPhone lacks. The iPhone is also a high price option monthly compared to a lot of the other Japanese carriers.

Facebook: Facebook is the something example lost in the translation between Silicon Valley and Tokyo. Japan network social the most popular remainder Mixi, that holds more than 80% users of Japanese social networks. Although Facebook could win a big portion of European users, Japanese social networkers loyal remainder to similar holding beforehand sites. There is a number of complex cultural differences that also do Facebook a bad option for the Japanese users. For example, a lot of Japanese prefer to record an online account under a pseudonym or a nickname, instead of a true first one and last name as Facebook demands.

Material Cisco: The Systems of Cisco, the giant of equipment of network of Silicon Valley, did the jumps and limits in to furnish the solutions of infrastructure of network for the Japanese businesses. On the passed several years, Cisco solidly increased in the high-tech arenas Japanese by the video and unified collaboration calculating solutions. The Japanese businesses adopt quickly Cisco the new model of distribution Solution centrique that will accelerate their capacity for the network usage by integrated material cisco If Cisco continues on his current way to Japan, it will reveal dedfiniment an United States - the success of Japanese technology.